Mission Statement vs. Vision Statement: What’s the Difference?
The main difference between mission and vision statements is that a mission statement focuses on the present purpose of the organization whereas a Vision statement focuses on the future aspirations and goals.
Before we move to more differences, let’s first understand Mission Statement and Vision Statement:
- Mission Statement: A Mission Statement is a statement that outlines the organization’s fundamental purpose, including its core values, the products or services it offers, and its target audience.
- Vision Statement: A Vision Statement is a statement that defines the company’s aspirations and what it aims to achieve in the future.
Now, let’s get to Mission Statement vs Vision Statement:
Major differences between Mission Statement and Vision Statement
| Mission Statement | Vision Statement |
|---|---|
| A Mission statement describes what the organization does and why. | A Vision statement describes where the organization wants to head and what it wants to become. |
| A Mission statement outlines the organization’s core values and principles. | A Vision statement sets the long-term goals and strategic objectives of the organization. |
| A Mission statement is usually more practical and attainable. | A Vision statement is more aspirational and idealistic in nature. |
| A Mission statement guides the day-to-day actions of the organization. | A Vision statement serves as a source of inspiration for the organization’s future. |
| A Mission statement is more specific to the organization. | A Vision statement is more global in nature. |
So, these are the main differences between the entities.
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