Mission Statement vs. Vision Statement: What’s the Difference?

The main difference between mission and vision statements is that a mission statement focuses on the present purpose of the organization whereas a Vision statement focuses on the future aspirations and goals.

Before we move to more differences, let’s first understand Mission Statement and Vision Statement:

  • Mission Statement: A Mission Statement is a statement that outlines the organization’s fundamental purpose, including its core values, the products or services it offers, and its target audience.
  • Vision Statement: A Vision Statement is a statement that defines the company’s aspirations and what it aims to achieve in the future.

Now, let’s get to Mission Statement vs Vision Statement:

Major differences between Mission Statement and Vision Statement

Mission Statement Vision Statement
A Mission statement describes what the organization does and why. A Vision statement describes where the organization wants to head and what it wants to become.
A Mission statement outlines the organization’s core values and principles. A Vision statement sets the long-term goals and strategic objectives of the organization.
A Mission statement is usually more practical and attainable. A Vision statement is more aspirational and idealistic in nature.
A Mission statement guides the day-to-day actions of the organization. A Vision statement serves as a source of inspiration for the organization’s future.
A Mission statement is more specific to the organization. A Vision statement is more global in nature.

So, these are the main differences between the entities.

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